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Save BIG With A Content Managed Website

Save BIG With A Content Managed Website

A Marketing article written by Mike Whitehouse

Turn your website into a power tool with a content management system

Companies have become more concerned over the past few years with where their development dollars are going, especially in web design. Thus, web developers have had to adjust their methods and deliver products that fit the business model.

Web development parallels that of other information technology expenditure by many companies today. The style and method of website creation has transformed along the business spending trend and content management is taking over as the latest fashion in modern web development.

The rise and fall of the "Dot Com" era paved the way for tremendous technological advancements. Excessive spending pushed research and development like we have never seen and advancements came forth in waves.

Sure, we all have faster computers, bigger monitors, and more robust applications on the user end. Yet, on the development side, a new empire of web design has risen.

The new trend in web design enables instant gratification as we can now create and manage our websites with changes being instantly available for review. The concept is simple, the technology is sophisticated. What it offers is the ability to change the content of a website continuously without the additional web development fees.


 

What does this mean?

Imagine making modifications to your website every day, or rather, having your office assistant do it. Whether you want to add the latest news headline, or list a new product, show off pictures of your new office, or add info about your newest employee, you can do it easily through a content management system.

Every business, large and small, can have global representation on the World Wide Web. Every business as well can manage its content on a daily basis. Today, fewer and fewer businesses require full time developers. Now more than ever, businesses can manage their web developments internally without the added expense of the developer.

How?

Many developers, such as Aspedia, have created systems advanced enough to enable businesses to meet these needs and save significant money. The website includes online tools that enable any employee (with granted login rights) the ability to manage all of the company information displayed on their website.

Information is stored in databases and managed through pre-designed forms. These forms, if properly planned out, are so easy to use that absolutely no experience is necessary to utilise their functions. A novice, with an eye for order, can assume the responsibility of managing the content on any website.

There are multiple levels of content management - some include very basic functions and others such as the AspediaCMS are feature-rich and allow editing of text, images, menus, news, events, forms, photo library, FAQs and much more.


 

What is the bottom line?

If you outsource your web design needs, develop a web solution that will enable you to manage the content internally. Spend your money up front on a solid design so that you can save money in the long run. The added benefit is the site will be relevant much longer so a redesign will not be required for several years, if at all.

Find a development team with experience and references in content management systems. Arrange a test run and do not buy unless you can see it working in advance. From managing eCommerce sites to simple website documentation, anyone can handle content management if the site is designed right.

A Rule for the Road:

There is a lot more to a website than aesthetics. Turn your website into a power tool with the integration of a content management system.